There are quite a few changes to the citizen everywhere in the world. Cities become bigger, higher, more dense and smarter.
Shanghai is one of the largest cities in the world, and has undergone a gigantic metamorphosis in recent years. A lot is broken down and a lot has been built. Things are going wrong, but there is also a lot of beauty to see.
Three Dutch architects living in Shanghai tell each in their own way how they look at the transitions of this mega city.
Not from a theory, but from their daily experiences as citizens.
Watch the trailer here!
With Tjerk Reijenga, Harry den Hartog & Joost van den Hoek
Adidas China | Mads Football Challenges
Mads Football Challenges is a sports video concept completely tailored for Chinese kids (6-14 year). This series is developed and produced for Adidas China.
Created to let kids go out and practise by removing any barrier. Easy to access anywhere. Challenges can be performed in a nearby space. No particular tools needed except a ball.
Basic and clear, no frills, straightforward style. A serious yet fun approach.
Be inspired and discover your talent.
Released during World Cup Football 2014. The series has several 100000’s of hits already!
Episode 2, Turning
- Perfecte connection with social media campaigns
- Broadest audience.
- Subtle but clear branding, create brand sympathy
- Release during World Cup Football 2014
Episode 5, Passing